HODO Hosts Bros on Broadway
Published: Monday, March 4, 2013
Updated: Thursday, August 29, 2013 13:08
For the fifth year in the row, Hotel Donaldson is hosting a sister — or rather, brother — fundraiser to its annual breast cancer benefit.
Bros on Broadway is a fundraiser similar to Bras on Broadway, except the money raised goes towards patients that have prostate cancer. Last year the effort raised more than $40,000.
Most of the money raised stays local by distributing gas cards to cancer patients.
Hotel Donaldson front of house manager Jason Laub said one of the biggest expenses for cancer patients is the drive to their treatment sessions.
“I want to say the average trip is 140 miles, in that neighborhood, so it can add up when you’re going five days a week,” Laub said.
Bros started in 2008 when the Hotel Donaldson staff learned about Movember, a month where men are encouraged to grow out their facial hair as a fundraiser for prostate cancer.
Laub said it was fun, but that they wanted to keep their money local and not be so close to the Bras on Broadway fundraiser, which takes place in October.
Most of the events and fundraising happen in February, or FeBROary as the fundraiser staff calls it, but since it is a short month, some of the events occur in March.
For example, on March 14, Granite City will donate 10 percent of their sales to the fundraising efforts.
The finale fundraiser, the Main Event, will be at 6 p.m. Thursday.
Students can get involved by donating money on the Bros on Broadway website or by attending the Main Event.
Laub said even though this is a serious subject, they like to keep things fun and positive.
“Humor is always a good remedy for things,” Laub said.
For more information about Bros on Broadway, including links to donate and buy tickets to the Main Event, visit http://brosonbroadway.com/.