New website rewards students for using social media
Published: Thursday, September 20, 2012
Updated: Thursday, September 20, 2012 11:09
NDSU students have another way to utilize social media with the release of the Bison Social Rewards.
FanMaker, an app suite created by row27, a sports marketing company, powers Bison Social Rewards. Some of row27’s other clients include Boston University, D.C. United soccer team, UCLA and even Lionsgate, the film studio.
“row27 is a digital sports marketing agency located in Minneapolis that started FanMaker Rewards in late 2011 with Baylor launching the first Rewards,” a representative from row27 said. “The goal was to have fans interact with teams offline and online, and incentivize their interactivity.”
To get started on Bison Social Rewards, users need to register with an email and password. Then, users can start racking up points by sharing, retweeting and hashtagging content from official NDSU pages.
There are a number of different actions users can do to earn these points. Students can share on Facebook from NDBison, retweet from @NDSUAthletics and use the hashtag #gobison in their tweets.
Students can also check in to official events with foursquare to earn points.
For example, checking into an official event with foursquare can earn a user 2,000 points once per day, retweeting or sharing something from an official Twitter or Facebook account can earn a user 500 points three times per day, and referring a friend can earn a user 10 points up to 15 times a day.
Once students earn enough points, they will be able to purchase gear and other prizes from the prize shop. The prize shop is still under construction, but students can still get a head start on earning points.
The leader board is filling up quickly; in order to break the number one spot, a user would need over 37,000 points. However, in order to get into the top 40, a user would only need just over 1,500 points.
To get started, find more information and view the point-earning breakdown for Bison Social Rewards, visit http://www.bisonrewards.com/.